🎯 Design Strategy & Leadership | 💡 Scalable Creative Systems | 📈 Results-Driven
Hi! I’m Luis Deniz, a Design Director, Manager & Digital Designer with 10+ years of experience leading teams and delivering graphic and product design solutions that drive revenue. I’ve managed 25+ designers, launched 1,000+ updates, and generated $3M+ in revenue by streamlining workflows and building scalable systems.
My expertise in SaaS, branding, and product design helps businesses save time, cut costs, and scale efficiently—and I’d love to bring that impact to your team.
Testimonials
Words from colleagues
Experience
Leadership & Management
10+ years leading creative teams across tech and entertainment
Managed and mentored 25+ designers (direct + indirect reports)
Directed 1,000+ design updates across product, web, and marketing
Experienced in cross-functional collaboration with product, marketing, and development teams
Built scalable design systems and workflows, reducing turnaround times by up to 90%
Product & UX Design
UX Strategy, Research, and Usability Testing (Cornell UX Certified, 2025)
SaaS product design for web, iOS, and Android apps
Design systems in Figma (component libraries, prototyping, collaboration)
User testing, A/B testing, and feature optimization (increased adoption +12–14%)
Accessibility & responsive design
Branding & Creative Direction
Brand identity development and visual systems
Campaign creative for influencers and global brands (10M+ followers)
Marketing asset production across email, web, and video
Directed design for partnerships generating $3M+ in revenue
Technical & Tools
Design Tools: Figma, Adobe Creative Suite (Photoshop, Illustrator, After Effects, InDesign), Jitter
Web Design: Webflow, Framer, WordPress, HTML/CSS
Project Management: Asana, Jira, Monday.com, Trello, Confluence
Email & CRM: Salesforce, HubSpot, Selligent
AI & Emerging Tools: ChatGPT, MidJourney, Ideogram, Pixelcut
Additional Skills
International & remote team management
Fluent in English, intermediate Spanish
Strong storytelling & presentation skills for executives and stakeholders
